The rules that govern your use of Asasa. Please read them carefully.
Effective 10 July 2026 · Last updated 10 July 2026
Zarvest Technologies (Private) Limited, operating under the brand name Asasa.
These Terms of Use ("Terms") govern your access to and use of the website, web application, mobile application, features, products, services, content, and customer support channels made available by Zarvest Technologies (Private) Limited, operating under the brand name Asasa ("Asasa," "we," "us," or "our") (collectively, the "Platform" or "Services").
By accessing or using the Platform, creating an account, clicking to accept these Terms, or otherwise using any Services, you agree to be bound by these Terms and our Privacy Policy. If you do not agree, you must not use the Platform.
Asasa is the brand name under which services are offered by Zarvest Technologies (Private) Limited, a company incorporated in Pakistan. For the purposes of these Terms, "Asasa", "we", "our", and "us" refer to Zarvest Technologies (Private) Limited.
To use the Platform, you must:
We may refuse access to the Platform, suspend Services, or close an account if we believe that you do not meet eligibility requirements or are otherwise not suitable to use the Services.
Asasa provides a technology platform through which users may access features and services made available by us from time to time, including account functionality, transaction functionality, credits, holdings records, settlement flows, support services, and, where offered, physical collection or delivery options.
For the purposes of these Terms, "Holdings" means the quantity of 24K physical bullion / gold purchased by you as goods through the Platform and recorded in the Platform ledger from time to time, representing your beneficial ownership / entitlement in such gold. Physical custody of the relevant gold may remain with Asasa, a vault operator, custodian, or any other appointed service provider in accordance with these Terms. Holdings are not securities, financial instruments, virtual assets, tokens, deposit accounts, savings products, collective investment schemes, insurance products, or guaranteed-return products.
Certain Services may not be available at all times, may be introduced gradually, may be subject to additional requirements, or may be modified, paused, restricted, or discontinued at our discretion.
Nothing on the Platform constitutes a recommendation, solicitation, or advice to buy, sell, hold, or otherwise take any action. You are solely responsible for your decisions and use of the Platform.
To use certain Services, you may be required to create an account. When creating and using your account, you agree that:
We may require you to verify your email address, mobile number, identity, bank account, or other details before enabling some or all Services.
You are responsible for maintaining the confidentiality and security of your:
You must notify us promptly if you become aware of any unauthorized access, security breach, suspicious activity, or compromise relating to your account. We may take any action we consider reasonably necessary to protect your account, the Platform, other users, or our business, including restricting access, requiring re-verification, delaying or declining instructions, or suspending Services.
You authorize us to conduct identity verification, due diligence, fraud screening, sanctions screening, risk reviews, and other checks that we consider necessary. We may request, at registration or at any later time:
We may use third-party verification or screening providers for these purposes. If requested information is incomplete, inconsistent, unverifiable, outdated, or unsatisfactory to us, we may delay, reject, restrict, suspend, or terminate access to some or all Services.
Asasa may allow you to maintain credits recorded within your account ("Credits"). Credits are an internal Platform ledger balance and may arise from gold sale / liquidation proceeds, refunds, reversals, adjustments, or other entries permitted by us from time to time. Credits are not a bank deposit, stored value account, payment account, e-money, savings account, or guaranteed balance, and do not represent any return-bearing product.
Credits:
We may change how Credits function, including limits, eligibility, use cases, or operational treatment, from time to time.
You may be able to submit instructions or requests through the Platform, including purchase, sale, withdrawal, settlement, transfer, redemption, or delivery-related requests, where available.
By submitting an instruction, you:
An instruction is not final until accepted and processed by us. Where payment has been received by us prior to acceptance of an instruction, such payment will be held and either applied to the instruction upon acceptance or returned to your Credits or original payment source in the event the instruction is declined, reversed, or cancelled.
Display of a feature, quote, price, or status on the Platform does not by itself guarantee execution, acceptance, completion, or settlement.
Where purchase functionality is offered, you may submit an instruction to purchase eligible Holdings through the Platform. Upon successful acceptance and processing of a purchase instruction, the relevant transaction shall be treated as a purchase of 24K physical bullion / gold as goods through the Platform and not as a deposit, loan, advance, security, token, virtual asset, collective investment, or guaranteed-return arrangement.
We may establish minimums, maximums, cooling-off periods, holding periods, and operational thresholds for purchases and related actions.
By submitting a purchase instruction and upon successful processing of that instruction, you authorize and consent to Asasa and/or any service providers appointed by Asasa from time to time to arrange for the custody, storage, handling, movement, safekeeping, administration, insurance coordination, reconciliation, record-keeping, and operational management of the relevant Holdings on your behalf and in accordance with the Platform’s processes.
Asasa may itself arrange such custody and storage, or may use one or more third-party intermediaries, including custodians, vaulting providers, logistics providers, insurers, trustees, brokers, clearing members, or similar service providers, whether now or in the future.
Holdings may be maintained on an allocated, pooled, fractional, fungible, omnibus, segregated, or other operational basis depending on the arrangements in place from time to time. Where pooled or fractional arrangements are used, your account reflects your beneficial entitlement recorded in the Platform ledger and not necessarily a specific uniquely numbered bar unless expressly confirmed by us in writing. References in the Platform to gold being "allocated", "recorded", or "held" should be read subject to this custody and ledger arrangement.
Asasa will maintain internal records of user entitlements and may reconcile those records against gold held with custodians, vault operators, or other service providers. You acknowledge that operational, custody, and settlement arrangements may require aggregation, rounding, reconciliation, and adjustment in accordance with Platform rules.
You acknowledge and agree that:
Any insurance arranged in respect of Holdings is subject to the terms, conditions, limits, deductibles, and exclusions of the applicable insurance policy. Without limitation, insurance cover may exclude loss or damage arising from or relating to:
The exclusions above are summary in nature and are subject to the full terms of the applicable insurance policy in force from time to time, which prevail in the event of any inconsistency. Asasa does not itself act as an insurer and gives no warranty as to the scope, adequacy, or continuation of any insurance cover.
We may charge custody, storage, vaulting, insurance, maintenance, account servicing, dormancy, handling, delivery, or similar fees in relation to your Holdings or account. Vaulting and insurance charges may be recovered on an actual-cost / pass-through basis by reference to amounts charged by custodians, vault operators, insurers, or other service providers.
You acknowledge that vaulting and insurance charges are borne by you in respect of your Holdings and may be recovered on an actuals / pass-through basis. A periodic deduction of such charges from your Holdings, Credits, or account balance is a cost recovery and shall not, by itself, be treated as a sale / liquidation of Holdings by you unless expressly identified as part of a sale / liquidation transaction.
Such charges may:
It is your responsibility to review the then-current charges applicable to your use of the Services.
Where sale or liquidation functionality is offered, you may submit an instruction to sell / liquidate eligible Holdings through the Platform. Upon acceptance and processing, the transaction will be treated as a buy-back / sale-back of the relevant Holdings or gold-linked entitlement to Asasa at the applicable sell price, and not as a refund of your original purchase amount or advance.
Sale / liquidation proceeds may be subject to applicable withholding tax, charges, deductions, and adjustments at the time the sale is processed and the proceeds are credited to your Credits or otherwise paid. For example, at launch, Asasa may restrict the sale of newly purchased Holdings for the first 24 hours following confirmation of purchase. Such restrictions may be changed, extended, reduced, waived, or reintroduced at our discretion and may vary by feature, user, product, or operational circumstances.
Where applicable, withholding tax on sale / liquidation proceeds may be deducted from the gross sale value before any fees, charges, set-off, adjustment, or netting. You agree that Asasa may issue electronic transaction confirmations, statements, and withholding tax certificates through the Platform. You are responsible for reviewing the then-current restrictions and timing rules applicable to your account and activity.
Where withdrawal functionality is offered, you may request withdrawal of eligible Credits to your pre-verified registered bank account. Withdrawals are processed via an approved electronic bank-transfer mechanism as Asasa may make available from time to time. A withdrawal is a transfer of available Credits and is distinct from a gold sale / liquidation event.
You acknowledge and agree that:
Withdrawals of unused funds, refunds, or unutilised balances are distinct from sale / liquidation proceeds and may be treated differently for tax and reporting purposes. The Platform may classify Credits by source for accounting, tax, audit, and user reporting purposes.
We will use reasonable efforts to process accepted withdrawal requests promptly. Withdrawals may typically take up to two (2) business days but may take longer due to verification, technical issues, banking delays, payment-system availability, holidays, force majeure, compliance review, tax review, or other circumstances beyond our reasonable control. Where Credits arise from gold sale / liquidation proceeds, applicable withholding tax may already have been deducted at the point of sale / liquidation and credit to your account. We are not responsible for delays, failures, reversals, or losses arising from incorrect details provided by you or from third-party processing outside our reasonable control.
Asasa may, from time to time, offer physical collection or delivery of eligible Holdings, where available. Physical delivery is currently intended to be available only in 1-tola bar denominations, or such other denominations as Asasa may specify from time to time. Fractional balances below the applicable denomination may remain recorded in your account or may be sold / liquidated through the Platform in accordance with these Terms.
If and when such feature is offered:
Any stated delivery timeline is an estimate only. Delivery may typically take up to five (5) business days after acceptance of an eligible request, but may take longer depending on stock, verification, location, service providers, denomination availability, compliance checks, or other operational or force majeure conditions. We reserve the right to reject, delay, modify, or cancel delivery-related requests where necessary. Eligibility to request delivery does not guarantee immediate availability of any particular denomination, form, or packaging of gold.
Prices, quotes, spreads, rates, fees, limits, thresholds, and availability shown on the Platform may change at any time without notice unless otherwise expressly stated. Pricing may be based on prevailing market reference prices, international gold prices, exchange rates, local market conditions, liquidity, spreads, taxes, fees, costs, and the Platform’s pricing methodology. Prices displayed before order confirmation are indicative only and are not binding unless and until accepted and processed by us.
You acknowledge and agree that:
We reserve the right to correct any material, obvious, technical, operational, tax, compliance, or pricing errors, omissions, or inaccuracies and to decline, reverse, or cancel any instruction or transaction affected by such issues, even after submission or apparent confirmation, to the extent permitted by law.
We may accept payment through channels, methods, or partners approved by us from time to time. You acknowledge that:
Unless we expressly permit otherwise, completed and accepted instructions may not be cancellable. A sale / liquidation at the prevailing sell price is a separate transaction and not a cancellation, rescission, or refund of the original purchase transaction.
Unless demonstrated to be incorrect, Asasa’s records, logs, transaction histories, account entries, ledger records, tax records, communications records, pricing records, and system data shall be treated as prima facie evidence of account activity, instructions, transactions, balances, deductions, taxes, and related matters. You may challenge the accuracy of such records by contacting us with supporting documentation.
You agree not to use the Platform:
We may investigate suspected misuse and take any action we consider appropriate.
We may, at any time and without prior notice where reasonably necessary, suspend, restrict, limit, or terminate your access to the Platform or any Service, including where:
You may stop using the Platform at any time and may request account closure subject to our then-current procedures. Suspension or termination does not affect rights, obligations, liabilities, or amounts accrued prior to the effective date of suspension or termination.
You acknowledge that Asasa is an evolving platform and that features, processes, operational models, timelines, thresholds, intermediaries, pricing mechanics, and service configurations may be introduced, updated, changed, paused, or removed over time.
Not all features described on the Platform or in these Terms may be live, available, or offered from the beginning. Some features may be released later, may operate in limited form, or may be made available only to certain users, locations, or products. We may modify how Services operate at any time, subject to applicable law.
Asasa does not provide investment, financial, legal, tax, Shariah, accounting, or other professional advice. Any Shariah-related statements made on the Platform are based on the applicable Shariah review, certificate, or disclosure made available by Asasa from time to time and should be read subject to its terms, scope, assumptions, and limitations. Nothing on the Platform constitutes:
You are solely responsible for evaluating your decisions and obtaining independent advice where appropriate.
For clarity, Asasa does not hold itself out as a bank, deposit-taking institution, securities exchange, securities broker, investment adviser, asset manager, mutual fund, collective investment scheme, or insurer. The Services are limited to the features expressly made available on the Platform from time to time. The Platform facilitates customer-directed purchases and custody of physical gold and does not provide portfolio management, discretionary investment management, or collective investment services.
Marketing, website, and app statements such as "safe hands", "insured", "Shariah reviewed / certified", "24K purity", "allocated", "backed by gold", "liquid", "delivery available", or similar statements are summary descriptions only and must be read together with these Terms, applicable custody arrangements, insurance terms, Shariah certificates / disclosures, supplier records, pricing methodology, delivery limitations, and Platform disclosures.
By using the Platform, you acknowledge and accept risks including, without limitation:
You use the Platform at your own risk.
The Platform, including its content, software, designs, branding, logos, text, graphics, interfaces, and other materials, is owned by or licensed to Asasa and protected by applicable intellectual property laws.
You are granted a limited, revocable, non-exclusive, non-transferable right to access and use the Platform for your personal lawful use in accordance with these Terms. You may not copy, reproduce, distribute, modify, reverse engineer, create derivative works from, publish, license, sell, or otherwise exploit any part of the Platform except as expressly permitted by us in writing or required by law.
Our collection, use, and handling of personal information is governed by our Privacy Policy. By using the Platform, you acknowledge that you have read and understood our Privacy Policy.
You consent to the collection, processing, retention, and disclosure of information required for identity verification, AML/CFT compliance, sanctions screening, tax compliance, fraud prevention, transaction monitoring, customer support, regulatory reporting, and dispute handling, in accordance with applicable law and our Privacy Policy.
To the fullest extent permitted by law, the Platform and Services are provided on an "as is" and "as available" basis. We do not make any representation or warranty, express or implied, including any warranty regarding:
We do not guarantee returns, appreciation, execution, settlement timing, delivery timing, or continued feature availability.
To the fullest extent permitted by law, Asasa and its directors, officers, employees, affiliates, agents, contractors, and service providers shall not be liable for any indirect, incidental, consequential, special, exemplary, punitive, or similar loss or damage, including loss of profits, loss of opportunity, loss of business, loss of reputation, or loss of data, arising out of or in connection with your use of the Platform or Services.
Without limiting the above, and to the fullest extent permitted by applicable law, we shall not be liable for losses arising from or relating to:
Where liability cannot be excluded under applicable law, such liability shall be limited to the minimum extent permitted by law.
You agree to indemnify, defend, and hold harmless Asasa and its directors, officers, employees, affiliates, agents, contractors, and service providers from and against any claims, losses, liabilities, damages, costs, and expenses (including reasonable legal fees) arising out of or relating to:
We shall not be liable for any delay, failure, interruption, inaccuracy, or inability to perform caused by events beyond our reasonable control, including acts of God, flood, fire, earthquake, epidemic, pandemic, war, terrorism, cyberattack, hacking, utility failure, power outage, bank or network failure, telecom failure, logistics disruption, labor dispute, government action, regulatory restriction, or any other force majeure event.
You consent to receive communications from Asasa in electronic form, including through the Platform, email, SMS, WhatsApp, push notification, or other contact details provided by you. Such communications may include service messages, security alerts, verification requests, transaction-related notices, legal notices, and operational updates.
You are solely responsible for any taxes, duties, levies, withholding obligations, declarations, filings, or other governmental charges that may apply in connection with your use of the Platform, your account, your Holdings, or any transaction, withdrawal, settlement, or delivery undertaken through the Services.
Asasa may deduct, withhold, collect, report, deposit, remit, reconcile, or disclose tax-related information where required by applicable law, including on sale / liquidation transactions. Withholding tax on sale / liquidation proceeds may be deducted at the time the sale is processed and proceeds are credited to your Credits or otherwise paid, and may be calculated on the gross sale value before any fee, charge, set-off, adjustment, or netting.
Where applicable, Asasa may make available electronic invoices, transaction confirmations, wallet statements, withholding tax deduction records, withholding tax certificates, or similar records through the Platform. Any certificate or record may be updated once CPR / PSID / challan or deposit details are processed. A statement that tax has been deposited or remitted to FBR will only be made once the relevant deposit / CPR / PSID details have been processed; prior to that stage, any app record should be treated as a withholding tax deduction record or provisional summary. These records are provided for user record and tax reporting support and do not constitute tax advice.
We may update, amend, or revise these Terms from time to time. Updated Terms will be posted on the Platform with an updated Last Updated date and, where appropriate, a revised Effective Date. Where reasonably appropriate, we may also notify you through the Platform, email, SMS, or push notification.
For material changes to these Terms that significantly affect your rights or obligations, we will provide reasonable advance notice and, where required by applicable law, seek your affirmative acceptance before such changes take effect. Your continued use of the Platform after updated Terms become effective constitutes your acceptance of the revised Terms, to the extent permitted by law.
Electronic statements, invoices, tax certificates, withholding tax deduction records, transaction confirmations, account records, system logs, and other records generated through the Platform shall constitute valid records of account activity unless demonstrated to be inaccurate. Our records may distinguish between wallet credits arising from gold sale / liquidation proceeds and credits arising from unused funds, refunds, reversals, adjustments, or other sources.
You acknowledge that, given the nature of gold and precious metals, Asasa may be required to implement KYC, AML/CFT, sanctions, source-of-funds, record-keeping, reporting, and transaction monitoring controls. We may refuse, delay, hold, reverse, restrict, or report any transaction where required or considered appropriate for legal, regulatory, tax, AML/CFT, sanctions, fraud, or risk management purposes. In particular, Asasa may:
These Terms shall be governed by and construed in accordance with the laws of Pakistan. The courts of Karachi, Pakistan shall have exclusive jurisdiction over any dispute, claim, or controversy arising out of or in connection with these Terms, the Platform, or the Services, unless otherwise required by applicable law.
If any provision of these Terms is found to be invalid, unlawful, or unenforceable, the remaining provisions shall remain in full force and effect to the fullest extent permitted by law.
These Terms, together with the Privacy Policy and any additional terms or policies expressly incorporated by reference, constitute the entire agreement between you and Asasa regarding your use of the Platform and supersede prior understandings relating to the same subject matter.
If you have questions, concerns, or complaints relating to the Platform or these Terms, please contact us at:
Zarvest Technologies (Private) Limited
Operating under the brand name Asasa
Email: support@myasasa.com
Address: Office 906, Dulara Business Center, 28, Maniya Society Maniya CHS (MCHS), P.E.C.H.S., Karachi, Pakistan
We will acknowledge receipt of your complaint within 2 business days and endeavor to provide a substantive response within 14 business days of receipt. Complex complaints may require additional time, in which case we will notify you of the expected timeline.
Submission of a complaint does not guarantee reversal, refund, or specific relief, and all outcomes remain subject to these Terms, our internal review, applicable law, and operational feasibility.
In the event of the death or legal incapacity of an account holder, Asasa may, upon receipt of satisfactory documentation, work with the legal representative, heir, or nominee of the account holder to facilitate appropriate account closure, settlement, or transfer of Holdings in accordance with applicable law. Asasa reserves the right to suspend account activity pending verification of any such claim.
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